Own the occasion marketing GTM for Toys & Games portfolio.
Align on key moments with merchandising and insights teams.
Build cross-portfolio occasion programs that complement campaigns.
Develop occasion platforms and creative strategies centered on consumer moments.
Lead GTM planning for priority occasions: messaging, assets, and retail hooks.
Ensure platforms translate globally with regional adaptability.

🎯 Requirements

7+ years in shopper/occasion/seasonal marketing with upstream strategy.
Led occasion programs with cross-portfolio campaigns rooted in purchase behavior.
Strong creative strategy: briefs, platforms, and creative direction.
Deep shopper marketing: messaging, CTAs, and retail decision.
Global/multi-market experience; cross-functional partnerships.
Bachelor's degree in marketing; MBA a plus.

🎁 Benefits

Health & Wellness
Time Off to Recharge
Financial Well-being
Life & Family Support
Volunteer and Community Initiatives
Learning & Development

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