Senior Manger, Marketing Analytics - Cards

📋 Description

• Lead the marketing investment cycle with cross-functional teams to launch campaigns.
• Architect and launch the first optimization engine to target prospects.
• Partner with Growth Marketing to optimize targeting and CAC.
• Build bottom-up economic growth forecasts and investor-ready analytics.
• Develop unit economics models for credit card investments.
• Design and run A/B and multivariate tests to improve outcomes.

🎯 Requirements

• Strong analytics background in growth marketing; translate data to strategy.
• Proficiency in statistical analysis, forecasting, predictive modeling.
• Experience designing and evaluating A/B and multivariate tests.
• Ability to build unit economics models (CAC, LTV, etc).
• Cross-functional collaboration; mentor junior analysts.
• Excellent storytelling and executive communication.

🎁 Benefits

• Collaborative, inclusive culture with industry awards.
• Growth opportunities and mentorship for analysts.
• Equal opportunity employer; diversity commitment.
• Flexible work environment; hybrid/remote options.
• Competitive benefits and healthcare.