Senior Marketing Analyst, Data & Analytics

📋 Description

• Own end-to-end analytics for paid channels: Google Ads, Microsoft Ads, and any emerging paid media
• Build and maintain attribution models and funnel reporting across paid and organic channels to
• Monitor campaign pacing, budget utilization, and performance against targets; surface anomalies and
• Transform raw marketing data into clear, executive-ready narratives — not just "what happened," but
• Develop weekly, monthly, and quarterly performance recaps for leadership that drive decisions, not
• Proactively identify trends, risks, and opportunities across marketing channels and synthesize them

🎯 Requirements

• 5+ years in marketing analytics, growth analytics, or a closely related field — ideally in a
• Demonstrated experience owning paid marketing analytics (Google Ads, Microsoft Ads, Meta); you
• Track record of producing analysis that changed a decision — and you can tell that story in an
• Expert-level SQL; strong Python for data manipulation and analysis
• Hands-on with Snowflake and dbt (or equivalent modern data stack)
• Proficient in Looker (or Tableau/similar) — you build dashboards that people actually use