Senior Marketing Data Analyst

📋 Description

• Own top-of-funnel performance analysis: lead gen tracking, conversions, attribution.
• Define and maintain KPIs and dashboards to assess funnel performance.
• Partner with BI to evolve attribution models and ensure accurate tracking.
• Analyze campaigns; build predictive models and support forecasting across channels.
• Reconcile Marketing systems with Salesforce for data integrity.
• Build cross-functional partnerships with Finance, BI, GTM Ops.

🎯 Requirements

• 2–5+ years in Marketing, Sales, or Rev/Marketing Ops at a B2B SaaS or fintech
• Proficiency in SQL and Excel/Google Sheets; Snowflake data warehousing concepts
• Tableau or other data viz tools; Looker familiarity
• Experience with Salesforce, Marketo, LeanData, and Outreach
• Proven KPI frameworks and dashboards design/maintenance
• Excellent written/verbal comms; articulate concepts to stakeholders

🎁 Benefits

• Competitive compensation that may include equity
• Retirement and Employee Stock Purchase Plans
• Flexible paid time off
• Comprehensive medical, dental, vision, life, and disability coverage
• Professional development with a yearly learning stipend
• Curated in-office experience to foster community and innovation