Senior Marketing Executive

📋 Description

• Plan and execute end-to-end user retention, driver recruitment, and growth campaigns across digital
• Craft compelling brand stories, blog posts, and marketing copy that resonate with local users and
• Build and deploy lifecycle messaging—including email workflows, push notifications, and in-app
• Partner closely with the Social Media Manager to execute platform strategies (Instagram, TikTok
• Direct, mentor, and oversee a Marketing Intern, delegating daily execution tasks, guiding creative
• Structure web and editorial content for both traditional SEO and emerging AI search engines

🎯 Requirements

• 3+ years in multi-channel digital and offline marketing, with strong hands-on experience in
• Native Turkish and fluent English (written & spoken).
• Copywriting & brand storytelling across social, web, email, and app channels.
• Setting up push notifications, in-app messages, and email marketing workflows.
• Solid understanding of social media channels, community management, and brand voice alignment.
• Emerging leadership and task-delegation skills to guide and support junior team members/interns.