Senior Marketing Manager, Growth

📋 Description

• Own web optimization and A/B testing for webflow.com; run fast experiments and track KPIs.
• Own the web-side execution of AEO; improve site performance, accessibility, and architecture.
• Be the trusted site-side partner to the AEO lead; translate strategy into wins on webflow.com.
• Run webflow.com as a living site; continuously develop pages, components, and performance.
• Lead account-level pipeline via experiments and personalization; align with Demand Gen.
• Design, build, and ship landing pages and site experiences end-to-end.

🎯 Requirements

• BA/BS degree or equivalent experience.
• Think in systems, not campaigns; bias toward fast, hypothesis-driven tests.
• Fluent with Marketo triggers, QA Webflow pages, Tableau attribution; partner with GTM Eng.
• Distinguish signal from noise in intent data; design campaigns accordingly.
• TL;DR-first problem statements; defend positions under executive pressure.
• Public thought leadership on growth infra preferred; nice to have.

🎁 Benefits

• Equity (RSUs) in Webflow.
• Medical, dental, and vision coverage for you and dependents.
• 12 weeks parental leave, plus extra for birthing parents.
• Flexible vacation, holidays, and a sabbatical program.
• 401(k) with employer match (up to $6k/yr) in the U.S.
• Monthly stipends for work and wellness expenses.