Senior Marketing Operations Manager (Hybrid)

📋 Description

• Build self-serve paths for common needs such as segments and audiences, and test implementations
• Build and maintain data flows between product/data systems and marketing/ad tools (Iterable
• Partner with RevOps on Salesforce, sending marketing data in and bringing key events back.
• Monitor key data flows and catch problems before marketers do; ensure data feeding attribution is
• Own data governance and documentation: definitions, naming, UTM standards, playbooks, and intake
• Serve as technical owner of the marketing stack, resolve lifecycle and advertising requests

🎯 Requirements

• 5 to 8 years in marketing operations, marketing technology, go-to-market engineering, or marketing
• A track record of building the connectors, pipelines, or processes that make product and
• Strong SQL and comfort with APIs, webhooks, and event schemas. Scripting (Python or JavaScript) is
• Range across lifecycle and automation tools (Iterable, Braze, Customer.io, HubSpot, or Marketo)
• Working knowledge of pixels, tags, UTMs, ad platform conversion APIs, and identity resolution.
• AI fluency: use AI in real work, or can clearly describe how you would apply it and verify the

🎁 Benefits

• Stock options + 401(k) with 4% match (US) or TFSA/RRSP with 4% company match (Canada)
• Comprehensive medical, dental, and vision coverage
• Flexible PTO + company holidays + designated focus periods
• Access to paid AI tools with minimal restrictions
• Up to 12 weeks of paid parental leave (after 6 months of service) / Maternity/Parental Leave EI
• Life insurance + short/long-term disability coverage