Senior Marketing Specialist (Growth & Conversion)

📋 Description

• Design, build, and optimize email marketing campaigns that engage and convert.
• Develop landing pages and web content that resonate with prospects and drive leads.
• Continuously refine campaigns through A/B testing, analytics, and conversion tracking.
• Partner with internal SEO, paid media, and design experts to create integrated campaigns.
• Apply best practices in copywriting, digital engagement, and conversion optimization.
• Stay on top of digital marketing trends and competitor strategies, bringing new ideas forward.

🎯 Requirements

• 3–6 years of hands-on digital marketing with focus on email campaigns and landing pages.
• Own projects from start to finish — strategy, execution, testing, and optimization.
• Strong skills in marketing automation tools (HubSpot, Mailchimp, or similar).
• Experience with website CMS tools (WordPress, Webflow, or similar).
• Familiarity with analytics and reporting tools (Google Analytics, HubSpot, etc.).
• Exceptional writing and editing skills — persuasive, clear, and engaging.

🎁 Benefits

• Competitive pay
• Health, dental, and vision insurance
• 401(k) with match
• Generous PTO and holidays
• Paid parental leave
• Ongoing professional development