Senior Marketing Strategist, Paid  New Demand Channels

📋 Description

• Own B2B paid and emerging-channel demand strategy.
• Translate pipeline goals into audience and channel plans.
• Partner with Performance Marketing on audience, creative, and measurement.
• Build strategy and partnerships for content syndication and third-party demand media.
• Design full-funnel tests linking media exposure to leads and revenue.
• Own B2B channel-mix and budget recommendations with Finance.

🎯 Requirements

• 10+ years in B2B performance marketing and demand gen.
• Deep expertise in B2B audience strategy, paid search, and paid social.
• Experience with content syndication and third-party demand media partnerships.
• Track record of managing budgets and improving ROI/CAC.
• Strong quantitative judgment across forecasting, experimentation, attribution, and funnel analysis.
• Excellent cross-functional communication with Finance, Sales, RevOps, Analytics, and executives.

🎁 Benefits

• Hybrid work model with 3 days in the office per week.
• Relocation assistance for new employees.
• Occasional travel may be required.
• Opportunity to shape AI-native marketing workflows.
• Inclusive, equal-opportunity employer.
• Collaborative environment with OpenAI marketing and product teams.