Senior Paid Advertising Strategist, Fashion

📋 Description

• Lead performance marketing strategy and execution across marquee accounts, ensuring delivery
• QA to prevent errors impacting client revenue; budget pacing and advisory on budget changes.
• Proficiency in multiple ad channels (Google/Bing, Meta, TikTok, LinkedIn, Pinterest, Reddit
• Strategic recommendations across channels; surface opportunities and risks ahead of client requests.
• Analyze campaign data and sources of truth to develop actionable insights and strategic
• Maintain testing roadmaps; manage next steps and experimentation cadence.

🎯 Requirements

• 4-5 years of digital marketing experience; 3+ years in an agency setting
• 3-4 years hands-on with at least 2+ paid channels (Google/Bing, Meta, TikTok, LinkedIn, Pinterest
• Experience with campaign development and optimization (bid optimization, keyword research, ad copy
• Proficiency in Google/Microsoft Office and Google Analytics
• Strong understanding of funnel marketing and paid media’s role in the funnel
• Ability to derive meaningful insights from marketing data and tell the story

🎁 Benefits

• Power Digital culture and equal opportunity employer values
• Opportunity to leverage AI technologies and Nova ecosystem
• Remote-friendly workplace across multiple regions