Senior Paid Media Specialist

📋 Description

• Manage a portfolio of automotive dealership advertising accounts across Google Ads, Meta Ads, and
• Oversee campaign strategy and execution, including budget allocation, bid management, search terms
• Take ownership of high-value dealership groups and complex accounts, ensuring consistent
• Lead monthly performance reviews with key clients, presenting campaign results, identifying
• Monitor campaign performance against key metrics, including cost per lead, lead volume, return on
• Act as the primary technical escalation point for the paid media team, troubleshooting issues

🎯 Requirements

• At least 5 years of hands-on experience managing Google Ads and Meta Ads campaigns, including
• Previous experience in automotive digital marketing, preferably supporting automotive dealerships
• Strong understanding of automotive inventory feeds, Google Merchant Center, and model-level
• Proven agency experience managing multiple client accounts simultaneously, including large
• Working proficiency in Google Analytics 4 (GA4) and Google Tag Manager, including conversion
• Previous experience using the Fluency advertising management platform.

🎁 Benefits

• Remote or hybrid working arrangement, with flexibility to choose the option that best suits your
• Senior-level position with significant visibility and ownership of high-value client accounts.
• Opportunity to influence team performance, mentor new colleagues, and contribute to broader
• Clear career progression opportunities toward Paid Media Team Lead, Director of Digital
• Collaborative and supportive team environment built around four core values: Grit, Elevating
• Opportunities to expand your expertise in automotive digital marketing, advertising technology