Senior Paid Media Strategist

📋 Description

• Lead multi-channel paid media initiatives for brand awareness, lead gen, pipeline growth, and
• Own paid media strategy, execution, optimization, and reporting across search, social, retargeting
• Build scalable acquisition systems through data-driven decisions and AI-powered workflows.
• Collaborate with Marketing, Sales, and Creative teams to align campaigns with goals.
• Drive continuous experimentation and optimization to improve efficiency.
• Support ABM initiatives with targeted paid advertising and high-value audiences.

🎯 Requirements

• 7+ years of experience in paid media, performance marketing, or digital advertising.
• Proven success in generating qualified leads, pipeline growth, and revenue.
• Experience managing B2B paid media campaigns from strategy to execution.
• Budgets, testing, and optimization across multiple platforms.
• Advanced experience with Google Ads, LinkedIn Ads, Meta Ads; CRM/marketing automation (HubSpot
• Strong analytical, reporting, and data visualization skills; English communication.

🎁 Benefits

• Fully Remote with 9:00 AM - 5:00 PM EST availability.
• Autonomy to shape strategy and experiment with new channels.
• AI-powered workflows to improve efficiency and performance.
• Opportunity to influence revenue growth and business outcomes.
• Collaborative, data-driven team environment.