Senior Product Manager, Digital Strategy

📋 Description

• Develop and manage digital acquisition strategies and roadmaps aligned with measurable business
• Translate customer, business, and technical needs into clear, actionable functional requirements.
• Partner with engineering teams to validate requirements, resolve questions, and support successful
• Analyze conversion funnels and customer journeys directly to identify performance gaps, growth
• Collaborate with analytics teams to define success metrics, evaluate results, and inform strategic
• Facilitate working sessions across business, product, analytics, engineering, and IT teams to align

🎯 Requirements

• 10+ years of experience in digital strategy, customer journey optimization, product management, or
• Proven experience developing digital acquisition roadmaps and guiding initiatives from strategy
• Strong ability to write detailed functional requirements that engineering teams can use to build
• Hands-on experience analyzing conversion funnels, customer journeys, and digital performance data
• Experience creating operating models, intake processes, or prioritization frameworks for teams
• Strong executive presence and the ability to communicate strategic recommendations clearly and

🎁 Benefits

• Employment type: Contract.
• Work arrangement: Remote within the United States.