Senior Product Marketing Manager (Growth) - B2C

📋 Description

• Partner with the Innovation & Growth Domains from discovery through to launch, helping identify
• Bring together customer, market and competitor insight to influence roadmap priorities and identify
• Define target customer segments, value propositions and positioning for new products and features.
• Lead product marketing for new innovations, propositions and features from concept through launch
• Turn complex product capabilities into compelling customer propositions that drive understanding
• Measure product adoption and customer outcomes, using insight and experimentation to continuously

🎯 Requirements

• Experience in B2C product marketing, product strategy or customer-led marketing within a digital
• Proven experience taking products, propositions or customer experiences from 0→1, working alongside
• Demonstrable experience influencing product strategy and roadmap decisions through customer, market
• Strong experience defining positioning, propositions and go-to-market strategies that drive
• Deep understanding of customer research, experimentation and data-informed product development.
• Excellent stakeholder management skills, with the ability to influence senior Product, Design and

🎁 Benefits

• Hybrid working - 40% office based
• Great compensation package and discretionary bonus
• Core benefits include Pension, Bupa healthcare, Sharesave Scheme and more
• 25 days annual leave with 8 bank holidays and 3 volunteering days. You can purchase additional