Senior Product Marketing Manager, Healthcare

📋 Description

• Own development and refinement of positioning and messaging for Healthcare, translating platform
• Establish Cresta as a thought leader in Healthcare through content, events, analyst engagement, and
• Develop and maintain deep buyer personas for Healthcare pain points, priorities, compliance, and
• Partner with product, sales, solutions, and marketing to execute Healthcare go-to-market strategies
• Lead vertical launches and create sales enablement materials for new product capabilities through a
• Provide data-driven insights on wins/losses to influence product roadmap and optimize vertical

🎯 Requirements

• At least 7 years of product marketing or solutions marketing experience
• Deep domain knowledge of Healthcare industry (payer, provider, or both)
• Expertise in regulatory and compliance considerations for AI adoption in Healthcare
• Experience managing cross-functional or cross-team projects
• Excellent communication and executive presentation skills
• Excellent research skills with data-driven market analysis

🎁 Benefits

• Comprehensive medical, dental, and vision coverage
• Flexible PTO
• Paid parental leave
• Retirement savings plan
• Remote work setup budget
• Monthly wellness and communication stipend