Senior Product Marketing Manager, Platform Strategy

📋 Description

• Own the IPN master narrative powering every GTM motion.
• Shape market understanding via category narrative and platform positioning.
• Define and evolve messaging architecture across positioning and proof points.
• Establish and govern messaging framework across Sales, Enablement, Marketing.
• Define and evolve differentiated market position as the market evolves.
• Own the unified data narrative combining publisher data, audience intel, and AI.
• Lead competitive strategy by monitoring retail media and market shifts.

🎯 Requirements

• 8+ years in Product Marketing, Brand or Commercial Strategy.
• Experience in retail media, adtech, commerce media, or performance ecosystems.
• Familiar with enterprise CPG marketing and how brands evaluate platforms.
• Proven ability to build company/platform narratives beyond product.
• Exceptional writer able to influence executives and analysts.
• Experience building scalable messaging governance and enablement.
• Ability to synthesize complex platform/data capabilities into a single story.
• Comfortable in fast-paced, high-growth environments.

🎁 Benefits

• Competitive pay and benefits package (medical, dental, vision).
• Denver office perks, including paid parking and snacks.
• Employee Stock Purchase Program and 401k match.
• Relocation bonus to help move to Denver.