Senior Product Marketing Specialist - Crypto & Advanced Trading

📋 Description

• Lead product marketing for Bitpanda’s Crypto & Advanced Trading products.
• Own go-to-market strategies and messaging across channels.
• Translate product value into impactful campaigns and narratives.
• Collaborate with Product, Marketing, CS, and Commercial teams.
• Design and execute multi-channel campaigns to boost engagement.
• Set up analytics to measure adoption, retention and revenue.

🎯 Requirements

• Proven product marketing experience; fintech/crypto preferred.
• Strong understanding of crypto users and market dynamics.
• Data-driven with experience measuring funnel and campaigns.
• Excellent project management and cross-functional collaboration.
• Exceptional communication and storytelling for crypto products.

🎁 Benefits

• Hybrid work model with onsite and remote options.
• Stock options and competitive compensation.
• OpenUP mental wellbeing resources.
• 3 additional days of PTO after 6 months.
• Udemy unlimited online courses.
• 8 weeks gender-neutral new parent leave.