Senior Regional Marketing Manager

📋 Description

• Develop regional growth plan to generate demand for SMBs.
• Manage lead capture, nurture, handoff, and post-campaign follow-up.
• Identify local buyer needs and translate to programs across channels.
• Partner with Performance and Creative to execute regional ideas across channels.
• Collaborate with Analytics, Product Marketing, Sales, and Marketing Ops to align strategy and reporting.
• Build relationships with stakeholders and vendors to deliver programs on time and on budget.

🎯 Requirements

• 5+ years in B2B/SaaS marketing driving demand and pipeline.
• Channel expertise across gated content, paid ads, webinars, events, email, content.
• Strong B2B funnel understanding: persona targeting, campaign strategy, nurture, attribution.
• Experience building integrated campaigns across paid, owned, earned, and field channels.
• Proven ability to partner with Performance, Creative, Product Marketing, Sales, Ops, Analytics, and Brand.
• Excellent communication and remote-team collaboration.

🎁 Benefits

• Flexible work policy with home stipend.
• Own Deputy through ESOP.
• Paid parental leave.
• 401k matching to save for the future.
• Mental health support with Spring Health.
• Comprehensive health benefits.