Senior Sales Manager - Massachusetts & Connecticut

📋 Description

• Lead sales strategy and execution across markets to drive revenue.
• Build and coach a high‑performing sales team with clear goals.
• Own market planning, forecasting, and pipeline management.
• Develop strategic retail partnerships as trusted advisor.
• Align pricing, promotions, and assortment with Sales Ops, Marketing, and Finance.
• Monitor KPIs and translate insights into field actions.

🎯 Requirements

• Proven experience leading sales teams and growing revenue in CPG/retail.
• Strong commercial acumen in pricing, promotions, assortment, distribution, inventory.
• Data‑driven with experience using sales metrics, forecasts, dashboards, and KPIs.
• Build and maintain strategic retail partnerships as trusted advisor.
• Experience coaching and developing sales teams with clear goals.
• Proficient with CRM systems and tools (Salesforce, MS Office, Google Workspace).

🎁 Benefits

• Hybrid work environment balancing remote and field work.
• Travel within assigned markets required.
• Fast-paced, regulated environment with growth opportunities.