Senior User Acquisition Manager (Google Ads)

Added
12 days ago
Type
Full time
Salary
Salary not provided

Related skills

analytics tableau google ads appsflyer app campaigns
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๐Ÿ“‹ Description

  • Own and scale Google Ads traffic across App campaigns/UAC, Web, PMax, and Search
  • Grow Google Ads 2-3x within KPIs (CPA/ROAS/ROMI)
  • Create a testing roadmap for creatives, audiences, keywords, and budgets
  • Define test structures and scaling rules; monitor CPA and ROI daily
  • Collaborate with Creative and PMM to test Google Ads hypotheses
  • Analyze campaigns with AppsFlyer, Tableau, GA/Firebase for growth

๐ŸŽฏ Requirements

  • 3+ years in performance marketing for mobile apps
  • Hands-on Google Ads: Web/Web2app/App campaigns
  • Budgets > $300K/month on Google Ads
  • Deep knowledge of Smart Bidding, tCPA/tROAS
  • Experience with MMPs (AppsFlyer/Adjust) and attribution
  • BI tools: Tableau, Google Analytics/Firebase for data-driven decisions

๐ŸŽ Benefits

  • 20 paid vacation days
  • 15 sick leave days
  • 6 additional days off for family events
  • 100% medical insurance coverage
  • Sports and equipment reimbursement
  • Work from Kyiv hub or remote with flexible schedule
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