Social Media Specialist

📋 Description

• Grow and evolve our social channels: Drive continuous content, community and performance analysis
• Drive social performance and optimisation: Continuously evaluate social performance, translating
• Build brand relevance through social: Stay ahead of the evolving social landscape, identifying
• Shape social-first creative: Partner closely with the Social Media team, Art Directors and Copy
• Develop social partnerships and opportunities: Partner with the Paid Media team on paid social
• Collaborate across the business: Coordinate cross-functional workflows from content ideation

🎯 Requirements

• Social Media - Expert: Strong understanding of the luxury fashion and social media landscape, with
• Social Strategy & Performance - Advanced: Strong understanding of organic and paid social and
• Creative & Cultural Insight - Advanced: Passionate about emerging social trends and able to
• Collaboration & Stakeholder Management - Advanced: Strong cross-functional collaborator, able
• Social Commerce & Platform Knowledge - Skilled: Understanding of social commerce and the role
• Data-led & Commercial Thinking - Skilled: Creative and data-driven, using performance data

🎁 Benefits

• All employees receive a staff discount usable on all H&M Group brands in stores and online.
• All employees are included in our H&M Incentive Program – HIP.
• Up to 20 days holiday
• Annual health checks
• Pension scheme
• Discounts on various activities and financial/lifestyle products via our benefits hub