Social Media Specialist (Parental Cover 11 months) to H&M HOME

📋 Description

• Create global publishing plans for HOME’s organic social media channels (Instagram, Facebook
• Coordinate copy and content for all organic social media channels and craft engaging content from
• Crop images and apply graphics to adapt content to each social media channel
• Schedule and publish social media posts
• Be the point of contact for markets running local SoMe accounts, as well as Customer Service
• Gather performance data, analyze and share learnings

🎯 Requirements

• Well documented experience (+2 years) of working with social media and management of content, at an
• A proven capacity to manage engaging content for key social media channels such as Facebook
• A visual eye for social native content creation and a deep understanding of the SoMe landscape
• Ability and experience in working with CMS, social media analytics tools and graphic / animation
• Strong analytical skills with an ability to share concrete learnings and actions based on statistics
• Strong organizational skills with attention to detail

🎁 Benefits

• Opportunity to work close to customers in a creative and dynamic culture