Sr. Global Product Marketing Manager, Consumer Digital

📋 Description

• Lead global product marketing strategies for consumer-facing digital products, features, and
• Conduct market research and competitive analysis to identify consumer needs, emerging trends
• Develop compelling product positioning, messaging, value propositions, and go-to-market strategies
• Create and maintain go-to-market playbooks that support successful launches, product adoption
• Partner closely with product, marketing, revenue, sales, customer support, and other
• Develop pricing, placement, and promotional strategies that balance customer value with commercial

🎯 Requirements

• Bachelor’s degree in Marketing, Business Administration, or a related field
• Significant product marketing experience, preferably within consumer technology, healthcare
• Demonstrated experience bringing digital products, features, or services successfully to market
• Proven ability to drive or influence adoption, engagement, retention, expansion, or other
• Strong market research, analytical, strategic planning, and business acumen skills
• Ability to translate complex customer and market insights into clear, actionable strategies and

🎁 Benefits

• Fully remote position for candidates based in Canada
• Competitive compensation (U.S.-based reference range $144,000–$180,000 USD; actual depends on
• Comprehensive medical, vision, dental, and life insurance options
• Accidental death and dismemberment (AD&D) coverage
• Short- and long-term disability insurance
• Sleep care management resources