Sr. Manager, Brand Marketing

📋 Description

• Lead development and execution of brand strategies across channels to drive growth.
• Develop go-to-market strategies for product portfolios and messaging.
• Analyze market research and consumer insights to influence product and brand decisions.
• Lead integrated brand campaigns aligned with brand standards and objectives.
• Oversee marketing content across channels for consistency and quality.
• Monitor KPIs and optimize strategies to improve portfolio results.

🎯 Requirements

• Bachelor’s degree in Marketing or related field required; equivalent experience considered.
• Minimum 8 years in brand/consumer marketing or related discipline.
• At least 2 years in a manager-level or higher leadership position.
• Proven experience in go-to-market, positioning, sales enablement, pricing, and channel strategies.
• Strong understanding of consumer behavior, trends, and brand storytelling.
• Demonstrated ability to lead cross-functional initiatives and influence stakeholders.

🎁 Benefits

• Competitive base salary range of $145,000 to $165,000 USD per year.
• Eligible for profit-sharing variable incentive program.
• Medical, dental, and vision insurance; life, disability benefits.
• 401(k) retirement plan; HSA and FSA.
• Employee assistance program and wellness resources.
• Paid time off, holidays, volunteer time off, and parental leave.