Sr. Marketing Activation Strategist

📋 Description

• Lead development of buyer-aligned paid and owned channel activation strategies in support of
• Translate campaign and business objectives into integrated activation plans and execution
• Drive activation performance and optimization efforts. Analyze campaign, channel, and engagement
• Build and maintain strong cross-functional partnerships with channel strategists, creative teams
• Establish and evolve activation best practices, processes, and governance frameworks that improve
• Lead campaign assessments and knowledge-sharing efforts. Document learnings, performance insights

🎯 Requirements

• 8+ years of experience in B2B digital marketing, campaign activation, or performance-driven
• Demonstrated experience developing and leading integrated, cross-channel marketing activation
• Proven ability to analyze marketing performance data and translate findings into strategic
• Demonstrated experience in paid media, email marketing, digital marketing channels, audience
• Experience influencing cross-functional stakeholders and driving alignment across complex
• Demonstrated success managing multiple high-priority programs simultaneously

🎁 Benefits

• Industry-leading health and welfare benefits: medical, dental, vision, basic and supplemental life
• 401(k) and profit-sharing programs
• Minimum accrual of 80 hours of vacation leave
• Twelve paid holidays throughout the calendar year
• Opportunities for personal and professional growth