Sr. Marketing Operations Specialist (Senior Marketing Analyst)

📋 Description

• Own the design, creation, and management of standardized reports, dashboards, and KPIs for
• Visually represent results and deliver actionable insights and data-driven recommendations to
• Own funnel, campaign attribution, and digital source tracking analytics, driving improvements in
• Manage and facilitate the lead-to-opportunity process in partnership with Marketing Operations
• Manage, troubleshoot, and enhance the marketing data architecture to ensure lead quality and data
• Audit and maintain processes and data definitions to ensure the accuracy and integrity of marketing

🎯 Requirements

• Bachelor's degree required; an emphasis in Business, Finance, Economics, Statistics, or a related
• 3-5+ years of marketing analytics, marketing operations, or sales operations experience in B2B SaaS
• Hands-on experience with Salesforce.com required, along with working knowledge of BI tools such as
• Solid understanding of B2B marketing analytics, including funnel and waterfall frameworks
• Advanced Excel skills and proficiency with the MS Office Suite.
• Experience with Marketo, RingLead, and ZoomInfo is a nice to have.

🎁 Benefits

• Opportunity to work at a leader in ransomware and breach containment
• Collaborative and tight-knit team environment
• Opportunity to own marketing analytics end-to-end and define path to success
• Chance to work at the intersection of Marketing and Sales
• Recognized as a Leader in the Forrester Wave™ for Microsegmentation