Staff Product Marketing Manager

📋 Description

• Build deep provider insight. Understand provider needs, behaviors, and the competitive landscape
• Own provider positioning and messaging. Turn provider insight and product capabilities into a
• Lead Provider Experience GTM. Bring new products and capabilities to market, leading strategies
• Lead GTM channel planning and execution. Translate GTM strategy into an integrated marketing plan
• Find the leverage. Identify the highest-impact opportunities to improve the provider experience and
• Equip teams to tell a consistent story. Give Lifecycle, Growth, Enablement, and Customer Success

🎯 Requirements

• Significant PMM experience (8+ years) in consumer, marketplace, SMB, subscription, or product-led
• Know the customer and market cold, can build positioning and messaging, and have influenced Product
• Understand how to drive product adoption and engagement, connecting customer insight, product
• Comfortable with ambiguity, can form a point of view without perfect information, and know how to
• Can lead complex cross-functional work across Product, Lifecycle, Customer Success, Research, and
• Hold strong points of view with senior stakeholders and change them when the evidence changes.

🎁 Benefits

• Equity
• Salary $190,000 - $238,000 per year