UCANZ Membership Value, Senior Manager

📋 Description

• Support the development and execution of regional go-to-market plans for Digital Manga, Games
• Translate global commercial strategies into regional briefs, A/B tests, priorities, activation
• Serve as a key regional point of contact for global commercial centers, helping ensure priorities
• Coordinate assigned workstreams across O&O, lifecycle, social, PR, partnerships, events and
• Identify opportunities to connect related businesses and campaigns into a more cohesive regional
• Track campaign and business performance, prepare reporting and recommend optimizations against

🎯 Requirements

• 8+ years of experience in regional marketing, go-to-market, integrated marketing, campaign
• Demonstrated experience translating global or enterprise strategies into locally relevant marketing
• Experience managing integrated campaigns across O&O, lifecycle, social, editorial, PR
• Experience marketing membership benefits, ecommerce, content, entertainment releases, games
• Demonstrated ability to manage end-to-end campaign execution, including briefs, workback schedules
• Strong project and operational management skills, with the ability to manage multiple concurrent

🎁 Benefits

• Performance bonuses
• Employer matched retirement savings
• Time-off programs
• Progressive health benefits and perks