User Acquisition Director

📋 Description

• Define and execute long-term user acquisition strategy across products, markets, and channels.
• Lead performance marketing teams across mobile, paid social, paid search, and programmatic.
• Own acquisition metrics and make investment decisions on CPA, LTV, ROAS, incrementality, and
• Build experimentation frameworks for creatives, bidding, attribution, measurement, and new channels.
• Drive automation in campaign management, reporting, analysis, and workflows.
• Partner with Product, BI, Creative, MarTech, Finance, and leadership to align strategies with

🎯 Requirements

• 8+ years in Performance Marketing, User Acquisition, or similar growth roles.
• Proven multi-channel leadership across Mobile, Paid Search, Paid Social, and Programmatic.
• Experience building and mentoring high-performing marketing teams.
• Strong understanding of attribution, incrementality testing, experimentation, bidding systems, and
• Commercial mindset with experience managing substantial acquisition budgets.
• Advanced analytical skills to translate data into actionable decisions.

🎁 Benefits

• Opportunity to lead global acquisition strategy for high-growth digital products.
• High-impact leadership role with ownership over a growth function.
• Flexible remote working environment.
• Opportunity to build and scale world-class marketing organization.
• Exposure to advanced marketing technologies, automation, and AI-driven workflows.
• Collaboration with international teams across functions.