User Acquisition Manager (In-app Networks)

📋 Description

• Launch and manage campaigns across in-app networks (AppLovin, Moloco, Unity Ads) as official partner.
• Monitor and optimize campaigns daily against CPA, CPI, IPM, ROAS, and Retention.
• Own end-to-end channel strategy; design tests for creatives, audiences, and bidding (Tier-1 markets: US, Western Europe).
• Maintain campaign reporting and prepare regular performance reports.
• Communicate with network account managers on launches, optimization, moderation, and technical issues.
• Collaborate with Creative team to request and provide feedback on creatives.

🎯 Requirements

• 1+ years hands-on mobile app performance marketing; launched and managed campaigns.
• Hands-on experience with at least one network (AppLovin, Moloco, Mintegral, Unity Ads) at meaningful spend.
• Experience managing monthly budgets of $100k+.
• Understanding of programmatic buying: bidding, auctions, optimization events.
• Core metrics: CPA, CPI, CTR, CR, ROAS, IPM, LTV.
• Proficient in Excel/Google Sheets for data work.

🎁 Benefits

• 20 paid vacation days, 15 sick days, plus 6 family days.
• Up to 10 additional days off for public holidays.
• 100% medical insurance coverage.
• Sports and equipment reimbursement.
• Team building events, corporate gifts, and merch.
• Maternity Recovery Support Allowance.