Vice President, Enterprise Marketing

📋 Description

• Develop and execute a comprehensive enterprise marketing strategy aligned with Hello Heart’s growth
• Build and drive integrated B2B demand generation strategies across digital, email, content, events
• Translate market, buyer, and competitive insights across target segments (employers, consultants
• Own and evolve Hello Heart’s overarching enterprise messaging and campaign calendar, maintaining
• Develop scalable sales enablement programs and assets—including presentations, proposal templates
• Collaborate with channel and strategic partnership teams to build joint positioning, co-marketing

🎯 Requirements

• AI-native marketing leader who embeds AI into strategy, workflows, and decision-making to increase
• Bachelor's degree in Marketing, Business Administration, or a related field. MBA preferred.
• 10+ years of progressively responsible B2B marketing experience, ideally within digital health
• Significant experience developing and executing enterprise demand generation strategies that
• Strong understanding of B2B enterprise sales cycles and experience partnering closely with senior
• Demonstrated expertise across demand generation, digital marketing, content marketing, email

🎁 Benefits

• Annual base salary range: $250,000 to $270,000
• Bonus, equity, and benefits (not included in salary range)