Account Based Marketing Specialist

📋 Description

• Support execution of core Demand Gen programs: Support the day-to-day rollout of email nurtures
• Coordinate Event Logistics: Manage internal and 3rd party webinar details from speaker scheduling
• Keep Projects on Track: Submit and track campaign requests in Wrike, ensuring timelines and asset
• Manage personalization and chat: Write, launch, and update Qualified chat bots on key campaign
• Build digital content experiences: Update and maintain branded digital content hubs and microsites
• Build target lists: Assist ABM managers in compiling and organizing targeted account and contact

🎯 Requirements

• Ability to work with multiple stakeholders and handle multiple projects simultaneously within a
• Bachelor’s degree in Business, Marketing, or a related field
• 2+ years of B2B demand generation or account based marketing experience in SaaS
• Experience supporting the development of campaigns and execution of email marketing, webinars
• Strong communication and presentation skills
• Exceptional written and verbal communication skills, with the ability to craft compelling