Assistant Marketing Manager, Financial Services

📋 Description

• Plan and execute paid media campaigns across multiple channels, including in-app placements
• Oversee the marketing funnel end-to-end: monitoring visit trends, upgrade rates, and campaign
• Coordinate marketing budgets, comms calendars, and campaign briefs across multiple stakeholders and
• Collaborate with the analytics team to define audience segments, request data pulls, and refine
• Drive GTM planning and growth hypotheses aligned with GrabFin's half-yearly OKRs.

🎯 Requirements

• Minimum Bachelor's degree from any major
• At least 4 years of experience in marketing, in FinTech, digital payments, or consumer apps.
• Comfortable working with funnel data, audience segmentation, and campaign metrics to guide
• Hands-on experience managing multi-channel paid media campaigns, including briefing, budget
• Experience coordinating across multiple team members or partner organizations, with the ability to
• Experience engaging with AI tools and latest technologies to enhance productivity, improve

🎁 Benefits

• We have your back with Term Life Insurance and comprehensive Medical Insurance.
• With GrabFlex, create a benefits package that suits your needs and aspirations.
• Celebrate moments that matter in life with loved ones through Parental and Birthday leave, and give
• We have a confidential Grabber Assistance Programme to guide and uplift you and your loved ones
• Balancing personal commitments and life's demands are made easier with our FlexWork arrangements