Associate Director, Omnichannel Analytics

📋 Description

• Build analytics learnings at key inflection points along journey across touchpoint channels
• Lead the analytic team to ensure marketing analytics professionals use the most advanced
• Provide leadership to influence cross-functional partners (Digital Lab, Brand, MAPS, BTS, Sales
• Lead consumer marketing measurement processes, leveraging patient, caregiver, and healthcare market
• Guide and perform franchise analytics; lead insight discovery to uncover motivating insights across
• Develop KPIs with Brand Marketing Analytics and Customer Experience to align promotional tactics

🎯 Requirements

• Bachelor’s Degree in Business, Analytics, Finance or Economics required; MBA preferred.
• 10+ years relevant marketing research or advanced analytic experience; understanding of modeling
• Proven direct and indirect team management effectiveness.
• Excellent strategic thinking and tactical execution skills.
• Analytical reasoning, intellectual curiosity, strong business acumen, creativity in problem solving.
• Ability to interact effectively and present to all levels of the organization.

🎁 Benefits

• Paid time off (vacation, holidays, sick)
• Medical/dental/vision insurance
• 401(k)
• Long-term incentive programs