B2B Marketing

📋 Description

• Build and execute end-to-end B2B marketing campaigns across priority industries in India, from
• Develop and coordinate integrated demand generation programs across account-based marketing (ABM)
• Identify the most effective channels and approaches for each marketing objective rather than
• Adapt global campaigns, positioning, and messaging to the Indian market, ensuring relevance to
• Share insights on Indian buyer behavior, competitive dynamics, media channels, and regulatory
• Collaborate closely with local sales teams and global product marketing, growth, and design teams

🎯 Requirements

• 5–7 years of B2B marketing experience within a high-growth technology company.
• Proven experience building and scaling demand generation programs that generate measurable
• Demonstrated ownership of marketing and growth initiatives from strategy through execution, with
• Strong understanding of India's enterprise buyers, business culture, media landscape, and market
• An established professional network within the Indian technology or enterprise ecosystem is an
• Ability to work independently with limited processes, establish priorities, identify opportunities

🎁 Benefits

• Fully remote working arrangement within India.
• Annual discretionary stipend for professional learning and development.
• Annual discretionary stipend to support in-person collaboration and social travel with colleagues.
• Annual company-wide team offsite at an international destination.
• Monthly co-working stipend for employees located outside the company's main hubs.
• Opportunities for professional growth and expanded responsibilities within a dynamic, international