Brand and Content Senior Manager

📋 Description

• Lead FanDuel Canada's brand strategy and creative direction for Sportsbook.
• Develop breakthrough integrated campaigns to strengthen brand awareness and customer engagement.
• Forge strategic brand and media partnerships with Canadian companies and create proprietary
• Manage relationships with major Canadian media partners (e.g., TSN) and develop in-show
• Own organic Sportsbook social content strategy and growth across platforms.
• Collaborate with Creative, Media, CRM, Product and Commercial teams to ensure consistent

🎯 Requirements

• 6+ years in brand marketing, content strategy or integrated marketing.
• 2+ years leading a team.
• Proven success in building consumer brands via breakthrough campaigns and programs.
• Experience in partnerships, sponsorships, media relationships or branded integrations.
• Strong senior relationships with media companies and cross-channel activations.
• Deep understanding of sports content, social strategy, and audience growth.

🎁 Benefits

• Competitive salary and benefits; extended medical, vision, dental; life and disability insurance.
• Retirement program with employer contributions; incentive programs; holidays and floating holidays.
• Paid sick time per Canadian law; FanDuel Total Rewards program details available online.
• Equity or stock program participation eligibility may apply; environment supports AI-driven