Consumer Marketing Manager, East Africa

Added
23 days ago
Type
Contract
Salary
Salary not provided

Related skills

data analysis partnerships cross-functional collaboration

πŸ“‹ Description

  • Lead consumer marketing campaigns across East Africa and Sub-Saharan markets
  • Partner with cross-functional teams to bring campaigns to life
  • Use insights to inform marketing strategy
  • Develop clear creative and media briefs with stakeholders
  • Drive acquisition, engagement, and retention for Free and Premium
  • Adapt global marketing initiatives to resonate locally

🎯 Requirements

  • 4+ years in consumer/brand marketing or campaign mgmt in East Africa
  • Experience across Sub-Saharan markets or regional campaigns
  • Skilled in brand strategy, consumer insights, digital marketing, media
  • Delivered campaigns in digital, FMCG, retail, entertainment, or tech
  • Translate consumer/cultural insights into effective marketing
  • Comfortable working with data and performance metrics to optimize
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