Content Marketing Manager (Contract)

📋 Description

• Own the B2B content program end-to-end — strategy, planning, execution
• Build a structured content plan across the buyer journey
• Identify content gaps and develop formats from Strava data
• Produce a high-impact content calendar across owned and distributed channels
• Drive compelling case studies with ROI proof points
• Align with the SfB marketing team to feed campaigns and outreach

🎯 Requirements

• Proven B2B content experience with brands and agencies
• Deep understanding of digital platforms: audience, product, ads narrative
• Comfortable using data as a creative input to tell stories
• Strong editorial judgment and independent decision-making
• Experience managing external writers and designers without losing vision
• Excellent writer/editor with a strong POV on B2B content