Demand Generation Manager

📋 Description

• Own pipeline and product KPIs for your product line. Set the plan, own the budget behind it, and
• Lead GTM strategy for your product line. Partner with Product on commercial release planning so
• Shape positioning and messaging against competitors and where the industry is heading. Turn
• Run win/loss analysis on marketing pipeline and feed it back into targeting, messaging and spend.
• Plan and launch multi-channel campaigns. Own paid media for your product line, including budget
• Manage your pillar's Product Marketing & Sales Enablement manager. Work day to day with the

🎯 Requirements

• 5+ years in B2B demand generation or growth marketing, with a pipeline number you owned and hit.
• Hands-on with paid search and paid media. You've managed budgets, bids, tracking and landing pages
• Strong with data: Salesforce, HubSpot, Google Analytics and Tag Manager. You can trace the pipeline
• Experience taking products to market with Product and Sales: launches, positioning, competitive
• Fluent with AI tools. You use tools like Claude to build, test and analyze faster, and you can show
• Experience managing or mentoring at least one marketer.

🎁 Benefits

• Competitive base salaries - we believe in rewarding top talent
• Extremely competitive Equity package - become a shareholder in our company!
• Loadie Time Off - PTO and sick days without a limit
• Comprehensive Medical, Dental, and Vision insurance plans
• 401k Match