Demand Generation Manager, NOAM

📋 Description

• Develop and execute the North American demand generation strategy and quarterly marketing plans
• Own marketing-sourced and marketing-influenced pipeline performance, driving measurable results
• Optimize channel strategies, campaign investments, and marketing activities to maximize conversion
• Design, plan, and execute integrated multi-channel campaigns across paid search, paid social, email
• Develop targeted marketing programs that engage CFOs, Controllers, Vice Presidents of Finance, and
• Lead Account-Based Marketing (ABM) initiatives in collaboration with Sales, focusing on priority

🎯 Requirements

• At least 5 years of professional experience in B2B demand generation or growth marketing, ideally
• Bachelor's degree in Marketing, Business, or a related field, or relevant professional
• Demonstrated experience developing and executing integrated multi-channel marketing campaigns and
• Proven ability to own demand generation targets, manage marketing budgets, and demonstrate campaign
• Hands-on experience with marketing automation platforms such as HubSpot or Marketo and CRM systems
• Strong understanding of AI-powered marketing, automation technologies, data-driven audience

🎁 Benefits

• Remote-first environment: Opportunity to work remotely as part of a fully distributed
• Flexible working arrangements: High degree of autonomy, flexibility, and trust, with an emphasis on
• Professional autonomy: Ownership of regional demand generation strategy, marketing budgets
• Career development: Opportunities to take ownership of professional growth, develop new
• Global collaboration: Work alongside international teams and contribute to marketing initiatives
• Innovative environment: Opportunity to leverage AI, automation, and emerging marketing technologies