Digital and Demand Generation Marketing Manager

📋 Description

• Design and run the funnel for EDO's product-led deals, from target account selection to sales-ready
• Build ABM programs, nurture tracks and automated plays that scale without a salesperson touching
• Own HubSpot as its most skilled user: workflows, lead scoring, lifecycle stages, routing
• Set strategy, budget and targeting for LinkedIn, Google and programmatic or contextual buys; brief
• Keep campaign content moving on schedule, write sharp briefs for contract writers and designers
• Own email via HubSpot, including newsletters, launches, nurture flows, segmentation, QA, deployment

🎯 Requirements

• 5-10+ years in B2B marketing with hands-on ownership of demand generation, ABM or growth marketing
• Demonstrated track record of driving scalable growth within fast-paced, high-growth startup
• Expert-level HubSpot (Marketing Hub and CMS): built workflows, lead scoring and reporting from
• Track record building a scalable funnel for mid-market or velocity deals with conversion numbers.
• Working fluency with LinkedIn Ads, Google Ads, ABM platforms and Google Analytics.
• Strong writer and editor who can turn rough ideas into tight briefs and contractor drafts into

🎁 Benefits

• Competitive salary and mid-stage equity
• Flexible Time Off
• Medical, dental and vision coverage: full coverage for individual plans, partial for dependent or
• 401(k) plan, FSA, HSA
• Commuter Benefits
• When in an office, employee meals, snacks, and more