Digital Content Marketing Manager

📋 Description

• Develop and execute the enterprise digital content strategy across brand websites, retailer
• Lead SEO, AEO, and AI Visibility strategy and execution, including management of relevant
• Manage relationships with external agencies and technology partners supporting SEO, digital shelf
• Establish and maintain digital content standards covering product descriptions, SEO/AEO
• Oversee the creation and optimization of new product content, enhanced content strategies, and
• Manage website content workflows and optimization priorities, collaborating with brand teams to

🎯 Requirements

• Bachelor's degree in Marketing, Digital Marketing, Communications, Business, Ecommerce, or a
• Seven to ten years of experience in digital marketing, ecommerce, content strategy, SEO, digital
• Consumer packaged goods (CPG) experience is strongly preferred.
• Demonstrated ability to establish digital strategies, define KPIs, analyze performance data, and
• Experience managing agency and vendor relationships and influencing cross-functional stakeholders
• Strong understanding of SEO fundamentals, content optimization, structured data, website content

🎁 Benefits

• Annual salary range of $95,000–$100,000.
• Comprehensive health and medical benefits.
• 401(k) retirement savings plan.
• Paid vacation and holidays.
• Paid parental leave.
• Professional development opportunities and leadership training.