Digital Creative Concept – Social & Performance – for dm-drogerie markt

📋 Description

• Develop creative Social- and Performance-concepts for dm-drogerie markt from idea to execution.
• Translate campaign ideas into channel-specific social concepts; create formats, mechanics and
• Think Social First: develop formats, hooks, storylines and content ideas that grab attention and
• Collaborate with design and account management; translate ideas into implementation.
• Moderate workshops and brainstorms; advance ideas with the team.
• Analyze trends, platforms, target groups and competitors to derive creative opportunities.

🎯 Requirements

• Min 3-5 years experience as conceptualist/creative/copywriter in social or digital agency.
• Strong understanding of how content performs across platforms beyond personal use.
• Solid ideas, storytelling, hooks and channel-specific communication.
• Knowledge of performance marketing mechanics and ability to connect creativity with data and
• Develop concrete social actions, formats and creatives from a campaign idea.
• Strong writing skills; clear, concise, audience-targeted copy.

🎁 Benefits

• Flexible working hours
• Work from anywhere—home or office
• Support for urban sports club
• Corporate Benefits & discounts
• Friendly, open team across all areas