Digital Director

📋 Description

• Develop and execute integrated social strategies for Lifestyle brands.
• Build digital/social playbooks blending earned and organic strategies.
• Stay on trend with TikTok and Instagram for authentic activations.
• Collaborate with creative, digital, and media teams on platform campaigns.
• Lead influencer programs and authentic creator partnerships.
• Location: New York office; hybrid policy with NYC hub, 2 days in office.

🎯 Requirements

• 6+ years of experience in digital and social media (agency or in-house).
• Experience driving a brand's social media and content strategy.
• Oversee social content production, shoots, and creative teams.
• Strong ability to measure social results and tie to goals.
• Experience overseeing influencer programs and creator partnerships.
• Experience with digital initiatives (web/app, CRM, email marketing).

🎁 Benefits

• A workplace that is alive with courage, ideas, respect and humanity.
• Professional growth and development programs.
• Comprehensive health care and wellness plans for your family.
• A 401(k) plan and Flexible Spending Accounts.
• Paid holidays, unlimited PTO, and Summer Fridays.
• Additional Perks: Family Leave, Well-Being Programs, and Commuter Benefits.