Digital Farming Commercial Business Manager

📋 Description

• Develop and maintain the commercial strategy for digital farming solutions across Australia and New
• Build annual and seasonal business plans covering growth priorities, revenue targets, margin
• Analyze market trends, competitive activity, customer requirements, and channel opportunities to
• Define customer segments, value propositions, pricing structures, packaging, and market positioning
• Track portfolio performance and recommend actions to improve adoption, revenue, margins, customer
• Own the commercial lifecycle of digital farming products and services, including launches, growth

🎯 Requirements

• Demonstrated experience in commercial management, product management, business development, channel
• Proven experience managing product portfolios or digital solutions, including go-to-market
• Strong track record developing and executing business plans that drive revenue growth and market
• Strong commercial and financial acumen, including pricing, forecasting, margin management, business
• Ability to analyze market trends, customer needs, competitive dynamics, and commercial performance
• Experience translating technical or digital solutions into clear, compelling customer value

🎁 Benefits

• Competitive annual salary of AUD 120,000–135,000
• Fully remote working arrangement
• Opportunity to work across Australia and New Zealand markets
• Significant ownership of digital farming commercial strategy and portfolio performance
• Opportunity to contribute to the development and adoption of precision agriculture and digital
• Exposure to cross-functional collaboration across commercial, technical, agricultural, operational