Director, Access Marketing

📋 Description

• Own the development of access marketing strategy, messaging, value narratives, and customer-facing
• Lead the development of avexitide payer and access marketing resources, including Pre-Approval
• Lead the development of access materials, including HCP office staff educational resources and
• Use internal and external resources to track, monitor, and improve avexitide coverage across
• Create PBM, payer, health system, specialty pharmacy, trade, and provider office materials that
• Partner with Market Access, Brand Marketing, Patient Services, Medical Affairs, HEOR/RWE, Legal

🎯 Requirements

• Bachelor’s degree required; advanced degree such as MBA, MPH, PharmD, or related discipline
• 8+ years of experience in pharmaceutical/biotech market access marketing, payer marketing, patient
• Experience building payer resources, such as PIE presentations, PVP materials, and disease state
• Experience building HCP office support and patient services resources, such as prior authorization
• Strong experience using access platforms to monitor coverage and policy and building action plans
• Experience with rare diseases, specialty products, launches, or patient support programs preferred.