Director, New Business Development - Audience Activation - Agencies

📋 Description

• Identify, develop, drive new business and upsell existing opportunities focused on audience
• Manage end-to-end customer engagement, including strategy, discussions, proposal and presentations
• Own commercial discussions and manage deal terms and conditions in partnership with internal
• Leverage strong, preferably existing, industry relationships across advertising and media agencies
• Lead advanced advertising, audience activation, and other data-driven proposals and presentations
• Act as a trusted advisor to customers by aligning MRI-Simmons audience solutions to customer

🎯 Requirements

• Bachelor’s degree required
• 5–10+ years of experience in sales or business development within advanced advertising
• Proven success driving audience activation initiatives within agencies or brands
• Strong ad tech industry network across agency stakeholders, including programmatic, activation
• Deep understanding of the advanced advertising, programmatic activation, and audience data
• Demonstrated ability to communicate the value of audience and data-driven solutions in a clear

🎁 Benefits

• Comprehensive healthcare plan (medical, Rx, dental, and vision)
• Flexible spending accounts and a Health Savings Account (including company contributions)
• Life and AD&D insurance
• 401(k) retirement plan including company matching contributions
• Disability insurance
• Tuition Reimbursement