Director of Enterprise Marketing

📋 Description

• Develop and own the enterprise go-to-market strategy across product lines.
• Define and refine product positioning for fintech and payments ecosystems.
• Collaborate with product management and engineering to communicate technical value propositions.
• Partner with sales and BD to enable revenue growth, including demand gen and ABM.
• Lead strategic campaigns and thought leadership for enterprise Bitcoin and blockchain adoption.
• Manage and mentor a small team of marketing professionals and external agencies.

🎯 Requirements

• 10+ years marketing experience, including 5+ years in enterprise B2B leadership.
• Proven success leading enterprise go-to-market from strategy to execution.
• Strong background in technical marketing and communicating complex product value.
• Experience in SaaS, fintech, banking, or payments at the enterprise level.
• Excellent communication and storytelling with a data-driven approach.
• Cross-functional experience with sales, product, and engineering teams.

🎁 Benefits

• Hybrid work with 2-3 days/week in Menlo Park.