Director, Patient and Brand Marketing

📋 Description

• Lead a team responsible for making Headway the #1 place people turn when they need great mental
• Shape the products and experiences that make patients feel seen and heard, define creative
• Bring best-in-class consumer product experiences to market for patients, developing deep
• Plan 360 advertising campaigns, influencer marketing campaigns, brand partnerships, activations and
• Own brand and patient marketing outcomes including brand awareness, brand perception, funnel
• Attract, develop, and retain high-performing marketers.

🎯 Requirements

• Experience across brand marketing, product marketing, and integrated marketing, ideally a blend of
• At least 3 years of hands-on media experience.
• Experience leading or partnering closely with product marketing teams.
• Driving brand strategy, creative and partnerships for products or services in highly competitive
• 15+ years of marketing experience, mix of agency and in-house, working at best-in-class consumer

🎁 Benefits

• Offers Equity
• Salary: $212K – $265K