Director, Performance Marketing

📋 Description

• Own Brex's paid media strategy and investment across Brand and Growth, accountable for qualified
• Manage and optimize a growing, multimillion-dollar media budget, balancing acquisition volume, LTV
• Build an in-house digital media center of excellence, transitioning brand media buying from a
• Scale existing paid search and paid social programs (LinkedIn, Meta), while expanding investment in
• Develop an integrated full-funnel investment strategy, connecting demand creation and brand
• Partner with Marketing Operations, Data, and Finance to improve measurement, forecasting, budget

🎯 Requirements

• 8+ years of experience in performance marketing, paid acquisition, or digital media, with
• Direct experience managing $30M+ in annual paid media spend (~$3M monthly), with measurable impact
• Deep expertise in performance marketing and acquisition economics, including LTV, ROI, incremental
• Proven ability to develop full-funnel media strategies, connecting upper-funnel brand investments
• Deep hands-on expertise in outline video, connected TV, programmatic, and brand media, plus strong
• Strong financial acumen, including budget ownership, forecasting, investment modeling, and

🎁 Benefits

• Experience scaling performance marketing in both high-volume B2C or product-led growth (PLG)
• Experience transitioning media buying from an agency-led model to an in-house team, including
• Experience developing incrementality testing, media mix modeling, or advanced full-funnel
• Experience in fintech, financial services, or high-growth technology companies.
• Experience leveraging AI and automation to improve media execution, analysis, and team productivity.